WHY COACHING?
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There’s ample evidence to support the view that UK organisations of every size and type are confronting more and more complex challenges on an almost daily basis. At the strategic level, organisations face the challenges of a global marketplace, the demand for more and better communication, the imperative to keep ahead of the competition, and the ever-increasing expectations of customers. At the implementation level, however, the pressure for change is squarely on the shoulders of individuals, e.g. to take on new roles, to re-organise functions, to develop new teams and practices and to monitor progress and make adjustments. It is at the individual level that coaching is able to play a key role and impact on productivity and strategic aims.
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Link Fortune provides individually designed coaching programmes to fit in with busy management schedules. Coaching can be utilised as a follow-up programme to help integrate learning from Leadership and Management Development programmes that are ongoing – or designed for individuals who need a more specific tailored programme. We specialise in the following five areas for Executive Coaching:
- Developing talent and potential
- Succession and transition to a new role
- Career coaching and decisions
- Performance Improvement
- Assisting a valued person who may be experiencing personal difficulties affecting performance.
Our personalised support and development strategy means that together we design a programme to meet your needs and time frames. Maximum flexibility is in built with a support network that includes telephone, email and web cam mentoring to accompany the programme.
Experience shows that this process gives people more acceptance and understanding of themselves and others, taking on board feedback from 360 feedback processes, a higher success rate in implementing actions from a course, in developing specific skills to enhance performance and stretching talent. We have high success rates in helping an individual decide on career options and mediating cases of stress and absence from work. We use solution focused techniques and concepts that produce positive and lasting results.
Directors and senior managers have a wealth of experience - attending a course is not always the most valuable use of time or the best way to fine tune skills or create new strategies.
By having a personal coach - who is not part of the organisation - it allows a wider and more open exchange of information that can lead to a simpler route in taking on board what is required. We can provide coaching once per month on a fixed term, or on an ad hoc basis that allows companies to provide their staff with a confidential and independent advice.
ONE-TO-ONE COACHING PROVIDES:
"I have to thank you for all of the work we did together and the help and guidance that you gave me. I regularly revisit the notes that I have made and so you are continuing to help me to grow and develop. I used the work and techniques that we had talked through last year, and I am so pleased to be able to tell you that they worked and I got the promotion.
So, a big thank you for that, but also a huge thank you for all of the help you gave me in being able to see the world from different angles. It's not exaggerating to say that I have seen a beneficial impact across all areas of my life."
Joanna King DSTL Organisation Development and Learning
- A specialist resource that will develop your strategies and skills to ensure you perform at your best.
- A wide range of techniques –e.g. strategic thinking, leading self and others, managing change, influencing and communication, managing with political awareness, increasing personal impact, dealing with conflict/difficult people, stress and performance issues, performance anxiety – meetings and presentations, career coaching.
- 'Personal space' with guided practice and discovery, with someone who has experience of both business and personal development processes.
- Techniques that will sensitively help you reach through the 'politics' of your organisation, reducing stress and tension.
- Flexibility and design to fit in with busy schedules and ad hoc issues which may need resolving or discussing.
- A confidential and sensitive sounding board or 'mentor' to support you in applying your skills and plans.
COACHING EXPLAINED
In simple terms, coaching is a collaborative, solution-focused, results-orientated and systematic process, which employs a variety of techniques. Its sole purpose is to bring about real, lasting personal growth and change by allowing the individual the personal space and support they need to make this happen.
- Builds and strengthens personal confidence and conviction
- Enhances morale and motivation
- Develops personal courage
- Promotes commitment to action
A 'GOOD' COACH
The marketplace is crowded with people selling coaching services to business, so it’s important to be able to discriminate between the good, the not so good and the bad. A good coach does not necessarily need a great understanding of the business, job or challenge. But they do need to be able to:
- ensure an individual’s goals are realistic and achievable
- remain non-judgmental
- act as a willing sounding board
- use questioning techniques that build portfolio of solutions and actions
- maintain unconditional positive regard for the individual
- agree 'boundaries' for coaching and know when coaching is appropriate or not
An effective coach will invariably hold a business/ professional qualification as well as a vocational coaching qualification and be a member of a recognised body.
The Lfi team have all had at least 15 years of working in business at Senior Level, have specialist functional or industry experience combined with psychology, counselling, hypnotherapy to provide a unique blend of business acumen and 'softer' intuitive skills with the flexibility to work in a range of environments and across cultures.
THE COACHING PROCESS
"Anne is a true inspiration! Her coaching enabled me to embrace that which I feared most in my professional life; public speaking. She helped me to build new levels of confidence and made me feel that I can achieve anything. Working "from the inside out" has transformed not only the way I think & therefore behave in my professional environment, but has positively influenced my personal life too. I feel very lucky to have found Anne and have already recommended her to my colleagues and friends! Thanks again!"
Rebecca Gadsby - Senior Manager - Owen Mumford
- An initial discussion with the ‘sponsor’ or line manager and the individual to agree roles and responsibilities, outcomes, content, time frame, budget, evaluation and review.
- A tailored programme is then drawn up for the individual to discuss and agree with the ‘sponsor’ or line manager.
- Amendments as appropriate are made and the programme terms and content approved. Purchase orders as appropriate will be raised at this stage, with agreed terms and invoicing.
- Most individuals choose to have 4 – 6 two hour sessions once a month spread over six to 9 months. However this is flexible to fit with needs, time and budget.
- The programme may then be extended continue on an 'as and when' basis.
- At each session we review, build and set new activities to ensure learning is integrated. There is also ‘work’ agreed to complete between meetings to ensure that what is learned is applied.
- The coaching processes used are debriefed so that skills can be transferred at work. In this way the manager's role as a coach of others is enhanced.
- All coaching is confidential and prior consent is required of the individual before any information can be discussed with another party.
- Coaching by e-mail, telephone and web cam can also be arranged.
SPORTS COACHING

Stewart Wild - see www.formulafitness.co.uk - works specifically in motorsports as a physical trainer and team manager with Anne Calleja as the 'head coach' fine tuning minds to create winning strategies. Our success story this year - James Walker Renault World Series - won the championship at Donington in September. Click here for Motor Sports Now! Project
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